Apr 28, 2023
Millennials Lead Cryptocurrency Adoption Across 26 Countries
A recent survey conducted by cryptocurrency exchange Bitget has revealed that up to 46% of millennials across major population countries, such as the United States, China, Japan, Germany, Indonesia and Nigeria, own cryptocurrencies. The survey was conducted between July 2022 and January 2023 and featured approximately 255,000 adult respondents from 26 countries, with around 10,000 respondents per country.
The survey also revealed that 4% of baby boomers, 6% of Gen X, 27% of millennials and 36% of Gen Z respondents said they considered cryptocurrency regulation an important factor when voting for political candidates.
The survey results suggest that millennials tend to have the highest adoption rate for cryptocurrencies out of all population groups. This is corroborated by a Charles Schwab survey from October 2022 which found that almost 50% of Gen Z and millennials want crypto in retirement funds, with 43% of Gen Z and 47% of millennials already investing in cryptocurrencies outside their 401(k) retirement accounts.
The Bitget survey further suggests that, by the beginning of the next decade, demographic processes may lead to a dramatic shift towards increased acceptance of cryptocurrencies as a higher proportion of younger generations continue to exhibit strong demand for crypto, despite the slowdown in population growth.
In light of the survey’s findings, it is clear that NFT marketing and promotion are important strategies for companies looking to capitalize on the growing demand for cryptocurrencies among millennials. Companies should consider leveraging social media platforms such as Twitter to promote their NFTs, as well as engaging a web3 agency to help them create effective NFT marketing campaigns. Additionally, companies should consider using a NFT marketing agency to help them create and execute strategies to maximize their chances of selling NFTs.Disclaimer: All investment or financial opinions expressed by MoonLanding Media are not recommendations and are intended for entertainment purposes only. Do your own research prior to making any kind of investment. This article has been generated based on trending topics, has not been fact checked and may contain incorrect information. Please verify all information before relying on it.